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SEO – that magic sauce that somehow miraculously moves your website from complete obscurity to top of the first page of Google’s search results (SERPs). No doubt you’re keen to make that happen for your website (and if you don’t…
We’ve talked before about how ChatGPT can help reduce your website costs, making your digital marketing projects more affordable. You can start with a very affordable website package, and then improve your Google rankings and SEO performance with some cheap…
Writing has been a big part of my career. Writing web content, sales pages, about pages, home pages or just how-to pages. It’s incredibly satisfying crafting a quality piece of content but it can also be a major drag when…
Google Ads are effective but they can be expensive, and if you’re on a tight budget (pssst you’re in the right place to score a very affordable ecommerce website) then this might be a great option to give your product…
Getting a new website for your business is only the start. As soon as your website is ready to share with the world, it’s time to start promoting it. But how? It can be confusing to know where to start….
You’ve just bought yourself an affordable website for your business, and that exciting moment of launching your new site has arrived! But a week’s gone by and you haven’t had a single visitor! You’re panicking! Your website is obviously seriously…
SEO (Search Engine Optimisation, the work you do to help your website rank higher in Google) is the shamrock of online marketing. It is one word (or acronym) that covers a lot of different activities. This can make it hard…
We recently had someone email us in a panic because they couldn’t access their Google Ads account, and were worried it would affect their website’s SEO. It reminded me that it’s actually not uncommon for people to link these two…
Every website owner should have the goal of ranking well in Google. Yes, there are other ways to get customers to your website (including digital ads or social media promotion) but organic rankings are best because (a) searchers tend to…
While everyone would love to know the exactly formula that Google uses to determine how websites rank in their search results, the algorithm is a carefully guarded secret. You can however get some good clues on what’s important to Google…