While everyone would love to know the exactly formula that Google uses to determine how websites rank in their search results, the algorithm is a carefully guarded secret. You can however get some good clues on what’s important to Google…
Is SEO still a thing?
When you’ve been in the world of online marketing for as long as me, you start to see through a lot of the hype. And nowhere is that more apparent than in the world of SEO (Search Engine Optimisation, the…
What’s the secret to a successful website?
With millions of new websites being added every year there’s no shortage of destinations for the average internet user. But one thing you can be sure of is that a high percentage of those websites will sit quietly in the…