Setting up Ruby for Windows and installing RubyGems
Posted by Jas on Apr 12, 2013 in Technical Tips
I’m going to cover a few different topics here, none of them in great detail but enough to get you started. You’ll find more than enough in-depth articles on using Ruby or any of the many RubyGems available out there such as Middleman – this is just to get you off the ground. I started with a Windows 7 64-bit laptop – nothing installed. I needed to get to the point where...
Read MoreDoes your website need a facelift?
Posted by Jas on Feb 26, 2013 in Online Marketing
If you’re not happy with the current look of your website maybe it’s time for a facelift. Don’t stress – every website should, and often does, get a makeover from time to time, even websites that cost thousands. On average most business websites will get a fresh design every two years. Often this is part of a company’s rebranding, logo change or some marketing...
Read MoreWe are now Google AdWords certified!
Posted by Jas on Jan 1, 2013 in Online Marketing
Even though we have been working with Google AdWords and providing advertising services to clients for many years, we are proud to announce that we now have a individually qualified AdWords Professional working for us. Owner and director of PogoStick Web Services, Jason Dodd, achieved the Google qualification after completing two 2-hour exams designed to test the limit of a student’s...
Read MoreChristchurch tradies need an affordable website
Posted by Jas on Dec 10, 2012 in Business Tips, Christchurch, Online Marketing
It’s common knowledge here in New Zealand (and a surprisingly large number of people overseas) that Christchurch is in the process of recovering from the devastating earthquakes of September 2010 and February 2011. That means a massive influx of construction workers and huge boost to local tradesman, who are capitalising on the boom. While it didn’t start quite as quickly as some...
Read More5 Reasons Airbnb is Better than a Hostel
Posted by Jas on Oct 16, 2012 in Christchurch, Travel
While on a train to Amsterdam, after spending two nights in the tourist hotspot of Bruges, it dawned on me that hostels aren’t that great. We had just stayed at one of the many hostels in town and while the location was central it didn’t have much else going for it, unless you include intoxicated fellow guests crashing through the place at 3 in the morning. Now you might think this is...
Read More5 Signs you’re neglecting your Website
Posted by Jas on Aug 28, 2012 in Business Tips, Online Marketing
If one or more of these symptoms is true in your case then it’s high time to take action. It’s so easy to forget about your website but it’s not ‘set and forget’ – you need to constantly update and maintain your website so it remains effective in attracting and keeping customers. With the super affordable business website packages available from PogoStick Web...
Read MoreWhat’s the real cost of that business website?
Posted by Jas on Jul 31, 2012 in Business Tips
When you’re looking for an affordable business website it’s important to consider the total cost of ownership (TCO). Unlike some business purchases, such as an office chair where the TCO is generally the same as the sticker price, buying a website generally involves some sort of ongoing cost, such as domain registration, hosting, maintenance as well as content or design changes. In...
Read More10 things you should know about the Samsung Galaxy S2
When it comes to Android phones the Samsung Galaxy S2 is generally considered the default choice. It has a good balance of features and performance, and is generally well-regarded among Android users. A generous screen size, expandable memory, slim lightweight design and reasonable battery life. It became the fallback when I got tired of shopping for the perfect Android smartphone. Sure someone...
Read MoreFinding profitable keywords for your website
Posted by Jas on Apr 22, 2012 in Online Marketing
What connects your website to people out there in the world of the interweb? In most cases, it is the all-important keyword. That’s why it’s called a keyword – it’s the key that links your website with the more than two billion searches performed on Google every day. The trouble is, how do you know what keywords the people you want to visit your website are using? You could guess but...
Read MoreEasiest way to get your Google Apps email with Gmail
Posted by Jas on Feb 23, 2012 in Technical Tips
If you’re like me and your main email account is Gmail then when you get yourself setup with Google Apps on your new website domain then you have a problem – a nice easy way to seamlessly retrieve your domain email using Gmail. When I first encountered this problem I struggled to actually find any up-to-date information on the topic. There were a lot of complicated methods of setting...
Read More
